Sustainability - Circular Economy

WHAT IS CIRCULAR ECONOMY?

For many years, society has practiced the linear production route: USING AND THROW AWAY. However, the harmful effects of this practice have begun to reflect on our environment. Trillions of waste began to inhabit our planet, polluting soil, rivers, seas, and springs. Soon, people realized that they needed to reverse this logic. The concept of CIRCULAR ECONOMY, in which there is a reuse of products and less generation of waste, began to be disseminated.

PENHA GROUP, RECYCLING AND THE CIRCULAR ECONOMY:

In a circular way, our product is part of a closed circuit, in which the used packages are recycled and reused to manufacture new packages.

We are one of the largest producers of recycled paper in Brazil and, to make our production process viable, we have a strategic unit, located in the Northeast, which collects scraps (discarded cardboard waste).

This practice prevents thousands of tons of waste from being thrown adrift in the environment every year. Not to mention that reuse saves the cutting down of thousands of trees that are commonly used to manufacture new packaging.

It is important to stress that recycling also plays an important social role, generating income for people in vulnerable situations. Our wastepaper warehouse has partnerships with cooperatives, associations, and paraphernalia, employing 1,000 to 5,000 people indirectly involved in the process.